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Founder-Led Since 1997 You work directly with Tony Paris, the founder of AppWT — same person from quote to launch. No sales reps. No account managers.
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Brand Identity Package

We build a full set: logo styles, color palette, fonts, and rules so everything matches. The same way a fast-food chain looks the same in every town, from the sign to the cups to the menu.

Starting at
$4,997
★ 5.0 Rating (62+ Reviews) ✓ BBB A+ Accredited ✓ 30 Years in Business ✓ 23,762+ Projects ✓ 9,536+ Clients Served

The Challenge

Your Southfield consulting firm has a logo but no guidelines for colors, fonts, or usage. Each vendor interprets your brand differently creating inconsistent materials that dilute brand recognition.

Our Solution

Brand Identity Packages provide complete visual systems with detailed guidelines for all applications. Your Dearborn team and external vendors create consistently branded materials that build recognition across every customer experience.

About Our Brand Identity Package Services

Strong brands maintain visual consistency across every customer interaction. AppWT develops complete brand identity packages for Troy businesses, Ann Arbor startups, and Grand Rapids organizations launching or refreshing brands. Each package includes primary and secondary logos, color palette with codes, typography selections, graphic elements, and usage guidelines. We create letterhead templates, business card designs, email signatures, and social media graphics. Sterling Heights companies get brand assets that marketing teams, designers, and vendors use to maintain consistency. Comprehensive guidelines ensure your brand looks professional whether on websites, print materials, or promotional products.

Technical Details

Brand strategy, visual identity design, style guide creation, asset library development, design system documentation, multi-format deliverables.
Industry Insight

Invest in Yourself First

Your greatest asset is not your business -- it is you. Invest in learning, developing skills, and expanding your knowledge. The growth of your business will never exceed the growth of you as a leader.

-- Leadership Development

What Our Clients Say

Real reviews from verified clients across Google, Clutch, and more.

*****

Responsive, professional, and reasonably priced

"Tony was very responsive, professional, diligent and had a sincere interest in solving my issues. He quickly made the edit corrections for me. Reasonably priced."

Dennis Merlo
Business Owner
Google
*****

Awesome web developer with fast turnaround

"Tony is an awesome web developer and is very patient, detailed oriented with fast turnaround time. He has helped elevate my business and taken it to the next level."

Michael Allison
Prismatic Flower Essences
Clutch
Read All Reviews →

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Service Area

Brand Identity Package Across Metro Detroit & Beyond

Our headquarters sits at Five Mile and Farmington in Livonia. We have served Michigan businesses since 1997 — 30+ years from one home base, now reaching clients across 21 states and 5 countries.

Livonia Home Base

Five Mile & Farmington Rd, near Madonna University, Greenmead Historical Park, and the Livonia Chamber of Commerce. We host trainings here.

Wayne County Corridor

Westland, Garden City, Plymouth, Canton, Northville, Redford, Dearborn, and Detroit proper. Schoolcraft College sits on our weekly Haggerty route.

Oakland County

Farmington Hills, Novi, Southfield, Birmingham, Bloomfield Hills, Royal Oak, and Troy. Twelve Oaks Mall and the Somerset Collection corridor.

Beyond Metro Detroit

Flint (our original 1997 home), Ann Arbor, Lansing, Grand Rapids, and statewide Michigan. National clients across 21 states.

Not in Metro Detroit? We work remotely with clients nationwide. Reach out for a free consult.

Frequently Asked Questions

Quick answers about our brand identity package services.

We build a full set: logo styles, color palette, fonts, and rules so everything matches. The same way a fast-food chain looks the same in every town, from the sign to the cups to the menu.

View All FAQs →

Ready to Get Started?

Let's discuss how our Brand Identity Package services can help your business grow. Free consultation, no obligation.

Same-Day Response No Contracts Required Transparent Pricing

AppWT Web & AI Solutions — Under Promise, Over Deliver since 1997.

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